CAPMHard
CAPM Practice: Demonstrate an understanding of the various project life cycles and processes
Kwasi Escobar is reviewing the project scope for a marketing campaign at Goldleaf Brands. He notices the scope statement includes 'achieve 50% market share' and 'increase brand awareness.' The project will create promotional materials, launch social media campaigns, and organize events. What is the MAIN issue with this scope statement?
Key Concept
This question covers Demonstrate an understanding of the various project life cycles and processes under Demonstrate an understanding of the various project life cycles and processes (Project Management Fundamentals and Core Concepts).
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